Manager-Social Media Strategy at Tyson Foods in Springdale, AR
Job Details:
We built our name on providing generations of families with wholesome, great-tasting chicken. Today, Tyson Foods is a global leader in protein. This position is responsible for our corporate social media strategy. Working with other communication professionals, the position protects and builds the reputation of the company by developing content for and engaging audiences on existing and future social media platforms. This position reports to the Director, Corporate Marketing and works cross-functionally with the broader in Global Corporate Communications and team members across the company. Reports to Director, Corporate Marketing Indirectly manages Sr. Specialist, Corporate Social Media Work alongside other communications leads to define business priorities to address with content on social media. Collaborate with the content team to develop key narratives, an external content calendar, and content for social media channels. Manage monitoring for and collaboration with the crisis communications team on response strategies when an issue arises on social media Manage use of enterprise social media management tool. Executing an organic and paid social media strategy with a total annual budget of $1M or more Responsible for diligent collaboration and review with media relations and legal teams prior to posting content Manage relationship with agency partner(s) that monitor, consult, advice, and create content Yield organic channel growth across platforms, deliver content that increasingly engages audiences, and measure positive impact of social content on the corporate brand Maintain knowledge of social media best practices across platforms and identify trends in social media content performance to help inform future content development. Developing and maintaining a robust community management approach on social media channels that further elevates the brand and contributes to channel growth Requirements:
Bachelor's degree and 3
years' experience or 5
years of experience Proven strategic communications counselor with strong experience with social media platforms, issues, and trends Ability to clearly articulate complex issues and develop recommendations for a variety of audiences Strong executive presence with proven ability to influence and build partnerships at all levels of the organization High degree of flexibility, with the ability to manage multiple priorities simultaneously Exceptional written and verbal communication skills Experience developing compelling presentation materials Collaboration-oriented with strong organizational, project management and problem-solving skills Minimal travel.
Salary Range:
$80K -- $100K
Minimum Qualification
Digital Marketing & Social MediaEstimated Salary: $20 to $28 per hour based on qualifications.
We built our name on providing generations of families with wholesome, great-tasting chicken. Today, Tyson Foods is a global leader in protein. This position is responsible for our corporate social media strategy. Working with other communication professionals, the position protects and builds the reputation of the company by developing content for and engaging audiences on existing and future social media platforms. This position reports to the Director, Corporate Marketing and works cross-functionally with the broader in Global Corporate Communications and team members across the company. Reports to Director, Corporate Marketing Indirectly manages Sr. Specialist, Corporate Social Media Work alongside other communications leads to define business priorities to address with content on social media. Collaborate with the content team to develop key narratives, an external content calendar, and content for social media channels. Manage monitoring for and collaboration with the crisis communications team on response strategies when an issue arises on social media Manage use of enterprise social media management tool. Executing an organic and paid social media strategy with a total annual budget of $1M or more Responsible for diligent collaboration and review with media relations and legal teams prior to posting content Manage relationship with agency partner(s) that monitor, consult, advice, and create content Yield organic channel growth across platforms, deliver content that increasingly engages audiences, and measure positive impact of social content on the corporate brand Maintain knowledge of social media best practices across platforms and identify trends in social media content performance to help inform future content development. Developing and maintaining a robust community management approach on social media channels that further elevates the brand and contributes to channel growth Requirements:
Bachelor's degree and 3
years' experience or 5
years of experience Proven strategic communications counselor with strong experience with social media platforms, issues, and trends Ability to clearly articulate complex issues and develop recommendations for a variety of audiences Strong executive presence with proven ability to influence and build partnerships at all levels of the organization High degree of flexibility, with the ability to manage multiple priorities simultaneously Exceptional written and verbal communication skills Experience developing compelling presentation materials Collaboration-oriented with strong organizational, project management and problem-solving skills Minimal travel.
Salary Range:
$80K -- $100K
Minimum Qualification
Digital Marketing & Social MediaEstimated Salary: $20 to $28 per hour based on qualifications.
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